Conference pages are usually written by the people selling booths. This one isn’t.
Below is every ecommerce show we think is worth a working operator’s time, in the order it happens. For each one we state what it is actually for, who should go, and what we have verified versus what is reported. When we attend, we link the field report.
If a date is wrong or a show is missing, tell us and we will fix it.
Next up
Salt Lake City eCom Summit
August 20, 2026 · Hyatt Regency Salt Lake City
A one-day, boutique gathering of operators, brands, and solution providers hosted by Retail Summits. Vendor tickets are capped at roughly 15% of the room, which keeps the day operator-heavy rather than a pitch gauntlet.
Who should go: regional operators who want conversations, not keynotes.
PBJay: covered. See our preview.
Ecom Elevated Fall
August 24–25, 2026 · Hilton Salt Lake City Center
Run by Commerce Catalyst. The fall edition is themed on digital marketing: influencer, email, paid media, creative, and retention. The format leans toward workshops and brands-only roundtables rather than panels.
Who should go: operators who want tactical sessions and a genuine local network.
PBJay: attending. Interviews from the floor.
ASD Market Week, August edition
August 25–27, 2026 · Las Vegas Convention Center
The largest wholesale merchandise trade show in the US, with roughly 1,800 vendors. This is a sourcing show, not a software show. You go to find product, not tools.
Who should go: sellers sourcing physical goods and private label. Reported from show listings.
A note on late August: three relevant shows land inside six days this year, and two of them overlap. If you are choosing, pick by intent. Sourcing sends you to ASD. Marketing and local network send you to Ecom Elevated.
Amazon Accelerate
September 22–24, 2026 · Seattle Convention Center
Amazon’s own seller conference. Roadmap announcements, tooling previews, and one-on-one support at Seller Café. The announcements are the reason to go. Expect the news to be favorable to Amazon and read it accordingly.
Who should go: any serious Amazon seller who wants next year’s roadmap before it ships. Early-bird pricing closed August 8.
AmafestUK
October 16, 2026 · The BCEC, Birmingham, UK
UK-focused Amazon seller conference for current and aspiring sellers.
Who should go: UK and EU marketplace sellers. Reported from event listings.
2027
NRF: Retail’s Big Show
January 10–12, 2027 · Javits Center, New York
The retail industry’s largest gathering, with more than 41,000 attendees. Enterprise retail is the focus: big-box, technology vendors, and agencies. Useful for reading where retail capital is moving, less useful for tactical seller advice.
Who should go: operators at scale, and anyone selling into retail.
Prosper
March 2–3, 2027 · Wynn Las Vegas
The marketplace seller event, built for established Amazon and Walmart sellers. The 2027 edition moves conference, expo, and networking onto a single floor, with three tracks: Operate, Scale, and Executive.
Who should go: established marketplace sellers. This is the closest thing to a home show for the audience we write for.
ASD Market Week, March edition
March 2–4, 2027 · Las Vegas Convention Center
The spring edition of the sourcing show. Note that it runs against Prosper this year, both in Las Vegas, on overlapping days.
Who should go: sourcing-focused sellers. If you need both, plan the walk. Reported from show listings.
Shoptalk Spring
March 22–24, 2027 · Mandalay Bay, Las Vegas
More than 10,000 retail and brand leaders, 200-plus speakers, and a structured meetings program. Strategy and partnerships rather than hands-on tactics.
Who should go: brands looking for partners and capital, not sellers looking for tips.
Recurring shows, dates not yet confirmed
These run annually and belong on the calendar. We will add dates as they are announced rather than guess.
Sellers Summit, Fort Lauderdale. Workshop format, capped near 200 attendees, curriculum-driven. The 2026 edition ran April 21–23 at roughly $949 to $1,999 depending on tier. 2027 dates not announced.
eTail West, Palm Springs, typically February. Retail and ecommerce practitioner conference.
CommerceNext, New York, typically June. Growth marketing for digital retail and DTC brands.
Ecom Elevated Spring, Salt Lake City. The spring edition of the show above.
Amazon Unboxed, Amazon’s advertising conference, typically autumn.
Adobe Summit, Las Vegas, typically March.
Shoptalk Europe, Barcelona, typically June.
What we do with this page
We keep it current. When we attend a show, the entry links to our field report. When someone tells us something that contradicts what is listed here, we verify it and correct the page rather than quietly editing history.
Additions and corrections: reply to any issue of The Spread and tell us the show, the dates, and where the dates are published.